Brazilian copywriter freelancer rates

How to price as a Copywriter

Your ideal hourly rate depends on four levers: cost of living in your city, your financial buffer and extras, your tax burden, and the client's location. The simple rule: sum cost + savings + extras, divide by the gross that absorbs taxes, then divide by your billable hours per month.

For international clients, Brazilian MEI service-export taxation (starting at 6%) plus a purchasing-power adjustment to the client market typically supports significantly higher rates than domestic clients.